B2B & Wholesale Fulfillment Without the Chargebacks

EDI-compliant wholesale distribution with routing guide adherence, carton labeling, palletizing, and retail-ready packaging. Ship to retailers and distributors with confidence.

What Is B2B and Wholesale Fulfillment?

B2B and wholesale fulfillment is the process of preparing and shipping large orders to retailers, distributors, and other businesses rather than individual consumers. Unlike direct-to-consumer fulfillment, B2B orders involve purchase orders, compliance requirements, bulk packaging, palletizing, and strict delivery windows that must be met to avoid penalties.

Retailers like Amazon, Walmart, Target, and Nordstrom each publish detailed routing guides that dictate exactly how shipments must be labeled, packaged, palletized, and delivered. A single deviation from these requirements can trigger chargebacks that eat into margins. Missing an advance ship notice or shipping on the wrong carrier costs real money.

Moby Dick 3PL specializes in retail-compliant wholesale fulfillment. Your team stays current with every routing guide update, manages EDI transactions electronically, and applies the correct carton labels, pallet configurations, and shipping methods for every retailer. The result is fewer chargebacks, fewer rejected shipments, and a stronger relationship with your retail partners.

B2B Fulfillment at a Glance

EDI 850, 856, 810 transaction support
Routing guide compliance for major retailers
GS1-128 carton and pallet labeling
LTL, FTL, and parcel shipping options
Amazon Vendor Central and Walmart DSV
Chargeback prevention at every step

B2B Fulfillment Capabilities

Retail-compliant fulfillment that protects your margins and strengthens your retailer relationships.

EDI Compliance

We send and receive EDI transactions electronically, including purchase orders (850), advance ship notices (856), and invoices (810). Electronic data exchange eliminates manual processing errors and ensures your retail partners receive accurate documentation every time.

Routing Guide Adherence

Every major retailer publishes a routing guide with specific requirements for packaging, labeling, shipping methods, delivery windows, and documentation. Your dedicated team maintains up-to-date copies of every routing guide and reviews them before each shipment to ensure full compliance.

Carton Labeling

We produce and apply GS1-128 shipping labels, UCC-128 labels, and retailer-specific carton labels with the correct SSCC-18 codes, PO references, and item-level detail. Accurate labeling is one of the most common reasons for chargebacks, and we get it right every time.

Palletizing

We build pallets to retailer specifications including TI/HI configurations, stretch wrapping, corner boards, and pallet labels. Proper palletizing prevents receiving rejections and keeps your products moving through distribution centers without delays.

Retail-Ready Packaging

Some retailers require products to arrive shelf-ready with hang tags, price stickers, security tags, or display-ready packaging. We handle all retail-ready prep so your products go straight from the receiving dock to the sales floor.

Chargeback Prevention

Chargebacks from routing guide violations can cost hundreds or thousands of dollars per shipment. We apply a pre-shipment compliance checklist for every B2B order: correct labels, correct pallet build, correct carrier, correct delivery window, correct ASN. Prevention is cheaper than penalties.

How B2B Fulfillment Works

From purchase order to delivery confirmation, here is the process for wholesale shipments through Moby Dick 3PL.

Receive Purchase Order

Your retailer's PO arrives via EDI or is entered manually. We review the order details, confirm inventory availability, and pull the routing guide for that specific retailer.

Pick, Label & Palletize

Our team picks the order, applies the correct GS1-128 carton labels, builds pallets to the retailer's TI/HI specification, and wraps everything according to the routing guide.

Transmit ASN & Ship

We transmit the advance ship notice electronically before the shipment leaves our dock. The correct carrier is scheduled, the BOL is prepared, and the freight is picked up within the delivery window.

Confirm & Invoice

Once the shipment is confirmed delivered, we transmit the EDI invoice and update your records. You get full visibility into every shipment, every compliance check, and every delivery confirmation.

Benefits of Outsourcing B2B Fulfillment

Wholesale fulfillment is operationally complex. Partnering with a 3PL that understands retail compliance protects your margins and your retailer relationships.

Eliminate Chargebacks

Routing guide violations are the number one source of avoidable cost in wholesale distribution. Our pre-shipment compliance process catches issues before they become penalties.

Reduce Freight Costs

Optimized pallet configurations, proper carrier selection, and freight consolidation reduce your per-unit shipping costs. Our central Ohio location shortens transit times to distribution centers across the country.

Scale to New Retail Partners

Each new retailer brings a new routing guide with new requirements. We onboard new retail accounts quickly because we already have systems and processes for the most common compliance standards.

Unified DTC and B2B Operations

Manage both your DTC ecommerce orders and B2B wholesale shipments from a single inventory pool. One warehouse, one partner, two channels. No duplicate inventory, no split operations.

Retailers and Platforms We Ship To

We maintain current routing guides and compliance standards for every major retailer and wholesale platform.

Amazon Vendor Central

1P wholesale

Walmart

DSV and warehouse

Target

Direct and marketplace

Nordstrom

Department store

Macy's

Department store

Costco

Club store

TJX / Marshalls

Off-price retail

Custom Accounts

Any routing guide

B2B Fulfillment FAQ

Common questions about wholesale and B2B fulfillment services.

What does EDI-compliant fulfillment mean?

EDI (Electronic Data Interchange) compliance means we can send and receive standardized electronic documents like purchase orders (850), advance ship notices (856), and invoices (810) in the formats required by major retailers. This eliminates manual data entry, reduces errors, and prevents costly chargebacks from documentation mistakes.

Which retailers' routing guides do you follow?

We comply with routing guides from Amazon Vendor Central, Target, Walmart, Nordstrom, Macy's, Costco, and most major retailers. Each retailer has specific requirements for labeling, packaging, palletizing, and shipping, and your dedicated team stays current with every update. If you are onboarding a new retail account, we will learn their routing guide and implement it before your first shipment.

How do you prevent retail chargebacks?

We prevent chargebacks through strict adherence to routing guides, accurate carton labeling, proper palletizing, on-time ASN transmission, and appointment scheduling. Your team runs a pre-shipment compliance checklist for every B2B order before it leaves the dock. Prevention is always cheaper than penalties.

Can you handle both B2B and DTC fulfillment?

Yes. Many of our clients sell both wholesale to retailers and direct-to-consumer through their own website. We manage both channels from a single inventory pool in our Canal Winchester warehouse. This reduces carrying costs, simplifies operations, and gives you one partner for all your fulfillment needs.

What freight options do you offer for B2B shipments?

We offer LTL (less-than-truckload), FTL (full truckload), parcel, and small package shipping for B2B orders. We work with multiple freight carriers to optimize cost and transit time for every shipment. Your team handles all BOL preparation, carrier scheduling, and delivery appointment booking.

Ready for Chargeback-Free Wholesale Fulfillment?

Tell us about your retail accounts, your order volume, and your compliance requirements. We will build a B2B fulfillment plan that protects your margins.